SRI valuation: the value SRI assigns to each version to charge the vehicle tax. It is not the dealer’s price, which may include accessories, discounts or different VAT.
01Versions and valuations
Current versions (with sales in the last 6 months) first. The valuation is the most common one among local purchases; direct imports have their own valuation and are counted apart.
Version (as SRI writes it)
A year ago
Annual tax
RICH 6 AC 2.4 CD 4X2 TM PetrolModel year 2027 · Sep 2026 · 12 direct imports
$22,490
$22,990 Sep 2025
206
$544.50
RICH 6 AC 2.5 CD 4X2 TM DIESEL DieselModel year 2027 · Sep 2026 · 20 direct imports
$26,990
$25,990 Sep 2025
155
$799.40
RICH 6 AC 2.5 CD 4X4 TM DIESEL DieselModel year 2026 · Aug 2026 · 15 direct imports
$28,990
$28,990 Sep 2025
111
$919.40
02Annual tax
The national vehicle ownership tax on a new vehicle, by month of purchase. How it is worked out.
Due at registration
$181.50
A reference, not an assessment: the amount due is the one SRI shows at registration. Table from art. 5 of the Ley de Reforma Tributaria; the share by months follows Decree 352 (2010).
03Valuation history
SRI valuation of each current version
month by month · dollars
Each version’s most common value; it moves in steps with each model year or SRI update.
RICH 6 AC 2.4 CD 4X2 TM
RICH 6 AC 2.5 CD 4X2 TM DIESEL
RICH 6 AC 2.5 CD 4X4 TM DIESEL
Show the values
Month
RICH 6 AC 2.4 CD 4X2 TM
RICH 6 AC 2.5 CD 4X2 TM DIESEL
RICH 6 AC 2.5 CD 4X4 TM DIESEL
Sep 2026
$22,490
$26,990
$28,990
Aug 2026
$22,490
$26,990
$28,990
Jul 2026
$22,490
$26,990
$29,990
Jun 2026
$22,490
$26,990
$28,990
May 2026
$22,490
$26,490
$28,990
Apr 2026
$22,490
$26,490
$29,990
Mar 2026
$22,490
$26,490
$29,990
Feb 2026
$22,490
$26,490
$28,990
Jan 2026
$22,490
$26,490
$28,990
Dec 2025
$22,990
$25,990
$28,990
Nov 2025
$22,990
$25,990
$28,990
Oct 2025
$22,990
$25,990
$28,990
Sep 2025
$22,990
$25,990
$28,990
Aug 2025
$22,990
$25,990
$28,990
Jul 2025
$22,990
$25,990
$28,990
Jun 2025
$22,990
$25,990
$28,990
May 2025
$22,990
$25,990
$28,990
Apr 2025
$22,990
$25,990
$28,990
Mar 2025
$22,990
$25,990
$28,990
Feb 2025
$22,990
$25,990
$28,990
Jan 2025
$22,990
$25,990
$28,990
Dec 2024
$22,490
$27,490
$28,990
Nov 2024
$22,490
$27,490
$28,990
Oct 2024
$22,490
$27,490
$28,990
Sep 2024
$22,490
$27,490
$28,990
Aug 2024
$22,490
$27,490
$29,990
Jul 2024
$22,490
$27,490
$28,990
Jun 2024
$23,990
$27,490
$29,990
May 2024
$23,990
$27,490
$28,990
Apr 2024
$23,990
$27,490
$29,990
Mar 2024
$23,990
$27,490
$29,990
Feb 2024
$23,990
$27,490
$29,990
Jan 2024
$23,990
$27,490
$29,990
Dec 2023
$23,990
$27,990
$29,990
Nov 2023
$23,990
$27,990
$29,990
Oct 2023
$23,990
$27,990
$29,990
Sep 2023
$23,990
$27,990
$29,990
Aug 2023
$23,990
$27,990
$29,990
Jul 2023
$23,990
$27,990
$29,990
Jun 2023
$23,990
$27,990
$29,990
May 2023
$23,990
$27,990
$29,990
Apr 2023
$23,990
$27,990
$29,990
Mar 2023
$23,990
$27,990
$29,990
Feb 2023
$23,990
$27,990
$29,990
Jan 2023
$24,490
$27,990
$29,990
Dec 2022
$24,490
$26,990
$29,990
Nov 2022
$24,490
$26,990
$29,990
Oct 2022
$24,490
$26,990
$29,990
Sep 2022
$24,490
$26,990
$29,990
Aug 2022
$24,490
$26,990
$29,990
Jul 2022
$24,490
$26,990
$29,990
Jun 2022
$24,490
$26,990
$29,990
May 2022
$24,490
$26,990
$29,990
Apr 2022
$24,490
$26,990
$29,990
Mar 2022
$23,990
$26,990
$29,990
Feb 2022
$23,990
$26,990
$29,990
Jan 2022
$23,990
$26,990
$29,990
Dec 2021
$23,990
$26,990
$29,990
Nov 2021
$23,990
$26,990
$29,990
Oct 2021
$23,990
$26,990
$29,990
04Sales
Units by month
36 months to Sep 2026
Show the values
Month
Units
Sep 2026
32
Aug 2026
46
Jul 2026
38
Jun 2026
72
May 2026
44
Apr 2026
57
Mar 2026
84
Feb 2026
41
Jan 2026
58
Dec 2025
54
Nov 2025
48
Oct 2025
49
Sep 2025
122
Aug 2025
107
Jul 2025
47
Jun 2025
77
May 2025
66
Apr 2025
37
Mar 2025
45
Feb 2025
38
Jan 2025
40
Dec 2024
40
Nov 2024
39
Oct 2024
76
Sep 2024
60
Aug 2024
91
Jul 2024
29
Jun 2024
50
May 2024
66
Apr 2024
72
Mar 2024
42
Feb 2024
35
Jan 2024
21
Dec 2023
65
Nov 2023
92
Oct 2023
97
By year
2026: Jan–Sep 2026
Show the values
Year
Units
2017
0
2018
0
2019
0
2020
76
2021
974
2022
1,277
2023
976
2024
621
2025
730
2026
472
05Where and who
Province of registration
2026
Where it was registered, not where the buyer lives.
Pichincha338 72%
Guayas88 19%
Manabí17 4%
Imbabura8 2%
Azuay5 1%
Chimborazo4 1%
El Oro4 1%
Tungurahua3 1%
Who buys
2026
Individuals178 38%
Companies294 62%
SRI’s file has no names: only whether the buyer is an individual or a company.
06Rivals by valuation
Pickup models whose best-selling version is valued within 15% of $22,490 (RICH 6 AC 2.4 CD 4X2 TM), best sellers over 12 months first.