Cero Kilómetros Español

Models / Toyota

Toyota · SUV / jeep · made in Indonesia

Toyota Rush

Petrol5 versions since 2017
SRI valuation from$28,699to $29,999
Units 202651Jan–Sep 2026−65.1% vs Jan–Sep 2025
Annual tax from$901.94on the lowest valuation
Total since 20174,362last registered Sep 2026
Current versions2with sales in 6 months

SRI valuation: the value SRI assigns to each version to charge the vehicle tax. It is not the dealer’s price, which may include accessories, discounts or different VAT.

01Versions and valuations

Current versions (with sales in the last 6 months) first. The valuation is the most common one among local purchases; direct imports have their own valuation and are counted apart.

Version (as SRI writes it)A year agoAnnual tax
RUSH AC 1.5 5P 4X2 TM PetrolModel year 2026 · Sep 2026 · 408 direct imports $28,699 $28,699 Sep 2025 32 $901.94
RUSH AC 1.5 5P 4X2 TA PetrolModel year 2026 · Sep 2026 · 222 direct imports $29,999 $29,999 Sep 2025 19 $979.94

02Annual tax

The national vehicle ownership tax on a new vehicle, by month of purchase. How it is worked out.

Due at registration
$300.65

A reference, not an assessment: the amount due is the one SRI shows at registration. Table from art. 5 of the Ley de Reforma Tributaria; the share by months follows Decree 352 (2010).

03Valuation history

SRI valuation of each current version

month by month · dollars

Each version’s most common value; it moves in steps with each model year or SRI update.

  • RUSH AC 1.5 5P 4X2 TM
  • RUSH AC 1.5 5P 4X2 TA
$22,000$24,000$26,000$28,000$30,000Nov 2019Jan 2021Mar 2022May 2023Jul 2024Sep 2025RUSH AC 1.5 5P 4X2 TA $29,999RUSH AC 1.5 5P 4X2 TM $28,699Nov 2019 · RUSH AC 1.5 5P 4X2 TM: $26,499 · RUSH AC 1.5 5P 4X2 TA: $28,499Dec 2019 · RUSH AC 1.5 5P 4X2 TM: $26,499 · RUSH AC 1.5 5P 4X2 TA: $28,499Jan 2020 · RUSH AC 1.5 5P 4X2 TM: $26,499 · RUSH AC 1.5 5P 4X2 TA: $28,499Feb 2020 · RUSH AC 1.5 5P 4X2 TM: $26,499 · RUSH AC 1.5 5P 4X2 TA: $28,499Mar 2020 · RUSH AC 1.5 5P 4X2 TM: $26,499 · RUSH AC 1.5 5P 4X2 TA: $28,499Apr 2020 · RUSH AC 1.5 5P 4X2 TM: $26,499 · RUSH AC 1.5 5P 4X2 TA: $28,499May 2020 · RUSH AC 1.5 5P 4X2 TM: $26,499 · RUSH AC 1.5 5P 4X2 TA: $28,499Jun 2020 · RUSH AC 1.5 5P 4X2 TM: $26,499 · RUSH AC 1.5 5P 4X2 TA: $28,499Jul 2020 · RUSH AC 1.5 5P 4X2 TM: $26,499 · RUSH AC 1.5 5P 4X2 TA: $28,499Aug 2020 · RUSH AC 1.5 5P 4X2 TM: $26,499 · RUSH AC 1.5 5P 4X2 TA: $28,499Sep 2020 · RUSH AC 1.5 5P 4X2 TM: $26,499 · RUSH AC 1.5 5P 4X2 TA: $28,499Oct 2020 · RUSH AC 1.5 5P 4X2 TM: $26,499 · RUSH AC 1.5 5P 4X2 TA: $28,499Nov 2020 · RUSH AC 1.5 5P 4X2 TM: $26,499 · RUSH AC 1.5 5P 4X2 TA: $28,499Dec 2020 · RUSH AC 1.5 5P 4X2 TM: $26,499 · RUSH AC 1.5 5P 4X2 TA: $28,499Jan 2021 · RUSH AC 1.5 5P 4X2 TM: $26,499 · RUSH AC 1.5 5P 4X2 TA: $28,499Feb 2021 · RUSH AC 1.5 5P 4X2 TM: $26,499 · RUSH AC 1.5 5P 4X2 TA: $28,499Mar 2021 · RUSH AC 1.5 5P 4X2 TM: $26,499 · RUSH AC 1.5 5P 4X2 TA: $28,499Apr 2021 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799May 2021 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799Jun 2021 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799Jul 2021 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799Aug 2021 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799Sep 2021 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799Oct 2021 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799Nov 2021 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799Dec 2021 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799Jan 2022 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799Feb 2022 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799Mar 2022 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799Apr 2022 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799May 2022 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799Jun 2022 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799Jul 2022 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799Aug 2022 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799Sep 2022 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799Oct 2022 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799Nov 2022 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799Dec 2022 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799Jan 2023 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799Feb 2023 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799Mar 2023 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799Apr 2023 · RUSH AC 1.5 5P 4X2 TM: $26,799 · RUSH AC 1.5 5P 4X2 TA: $28,799May 2023 · RUSH AC 1.5 5P 4X2 TM: $27,299 · RUSH AC 1.5 5P 4X2 TA: $28,799Jun 2023 · RUSH AC 1.5 5P 4X2 TM: $27,299 · RUSH AC 1.5 5P 4X2 TA: $28,799Jul 2023 · RUSH AC 1.5 5P 4X2 TM: $27,299 · RUSH AC 1.5 5P 4X2 TA: $28,799Aug 2023 · RUSH AC 1.5 5P 4X2 TM: $27,299 · RUSH AC 1.5 5P 4X2 TA: $28,799Sep 2023 · RUSH AC 1.5 5P 4X2 TM: $27,299 · RUSH AC 1.5 5P 4X2 TA: $28,799Oct 2023 · RUSH AC 1.5 5P 4X2 TM: $27,299 · RUSH AC 1.5 5P 4X2 TA: $28,799Nov 2023 · RUSH AC 1.5 5P 4X2 TM: $27,299 · RUSH AC 1.5 5P 4X2 TA: $28,799Dec 2023 · RUSH AC 1.5 5P 4X2 TM: $27,299 · RUSH AC 1.5 5P 4X2 TA: $28,799Jan 2024 · RUSH AC 1.5 5P 4X2 TM: $27,299 · RUSH AC 1.5 5P 4X2 TA: $28,799Feb 2024 · RUSH AC 1.5 5P 4X2 TM: $27,299 · RUSH AC 1.5 5P 4X2 TA: $28,799Mar 2024 · RUSH AC 1.5 5P 4X2 TM: $27,299 · RUSH AC 1.5 5P 4X2 TA: $28,799Apr 2024 · RUSH AC 1.5 5P 4X2 TM: $27,299 · RUSH AC 1.5 5P 4X2 TA: $28,799May 2024 · RUSH AC 1.5 5P 4X2 TM: $27,299 · RUSH AC 1.5 5P 4X2 TA: $29,999Jun 2024 · RUSH AC 1.5 5P 4X2 TM: $27,299 · RUSH AC 1.5 5P 4X2 TA: $29,999Jul 2024 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $29,999Aug 2024 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $28,799Sep 2024 · RUSH AC 1.5 5P 4X2 TM: $27,299 · RUSH AC 1.5 5P 4X2 TA: $29,999Oct 2024 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $28,799Nov 2024 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $29,999Dec 2024 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $29,999Jan 2025 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $29,999Feb 2025 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $29,999Mar 2025 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $29,999Apr 2025 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $29,999May 2025 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $29,999Jun 2025 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $29,999Jul 2025 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $29,999Aug 2025 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $29,999Sep 2025 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $29,999Oct 2025 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $29,999Nov 2025 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $29,999Dec 2025 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $29,999Jan 2026 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $23,999Feb 2026 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $23,999Mar 2026 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $29,999Apr 2026 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $29,999May 2026 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $29,999Jun 2026 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $29,999Jul 2026 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $29,999Aug 2026 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $29,999Sep 2026 · RUSH AC 1.5 5P 4X2 TM: $28,699 · RUSH AC 1.5 5P 4X2 TA: $29,999
Show the values
MonthRUSH AC 1.5 5P 4X2 TMRUSH AC 1.5 5P 4X2 TA
Sep 2026$28,699$29,999
Aug 2026$28,699$29,999
Jul 2026$28,699$29,999
Jun 2026$28,699$29,999
May 2026$28,699$29,999
Apr 2026$28,699$29,999
Mar 2026$28,699$29,999
Feb 2026$28,699$23,999
Jan 2026$28,699$23,999
Dec 2025$28,699$29,999
Nov 2025$28,699$29,999
Oct 2025$28,699$29,999
Sep 2025$28,699$29,999
Aug 2025$28,699$29,999
Jul 2025$28,699$29,999
Jun 2025$28,699$29,999
May 2025$28,699$29,999
Apr 2025$28,699$29,999
Mar 2025$28,699$29,999
Feb 2025$28,699$29,999
Jan 2025$28,699$29,999
Dec 2024$28,699$29,999
Nov 2024$28,699$29,999
Oct 2024$28,699$28,799
Sep 2024$27,299$29,999
Aug 2024$28,699$28,799
Jul 2024$28,699$29,999
Jun 2024$27,299$29,999
May 2024$27,299$29,999
Apr 2024$27,299$28,799
Mar 2024$27,299$28,799
Feb 2024$27,299$28,799
Jan 2024$27,299$28,799
Dec 2023$27,299$28,799
Nov 2023$27,299$28,799
Oct 2023$27,299$28,799
Sep 2023$27,299$28,799
Aug 2023$27,299$28,799
Jul 2023$27,299$28,799
Jun 2023$27,299$28,799
May 2023$27,299$28,799
Apr 2023$26,799$28,799
Mar 2023$26,799$28,799
Feb 2023$26,799$28,799
Jan 2023$26,799$28,799
Dec 2022$26,799$28,799
Nov 2022$26,799$28,799
Oct 2022$26,799$28,799
Sep 2022$26,799$28,799
Aug 2022$26,799$28,799
Jul 2022$26,799$28,799
Jun 2022$26,799$28,799
May 2022$26,799$28,799
Apr 2022$26,799$28,799
Mar 2022$26,799$28,799
Feb 2022$26,799$28,799
Jan 2022$26,799$28,799
Dec 2021$26,799$28,799
Nov 2021$26,799$28,799
Oct 2021$26,799$28,799

04Sales

Units by month

36 months to Sep 2026
0204060Oct 2023: 56 unitsOct 23Nov 2023: 59 unitsDec 2023: 40 unitsJan 2024: 19 unitsFeb 2024: 24 unitsMar 2024: 41 unitsApr 2024: 13 unitsApr 24May 2024: 25 unitsJun 2024: 15 unitsJul 2024: 39 unitsAug 2024: 17 unitsSep 2024: 14 unitsOct 2024: 20 unitsOct 24Nov 2024: 15 unitsDec 2024: 15 unitsJan 2025: 11 unitsFeb 2025: 15 unitsMar 2025: 13 unitsApr 2025: 13 unitsApr 25May 2025: 15 unitsJun 2025: 21 unitsJul 2025: 29 unitsAug 2025: 18 unitsSep 2025: 11 unitsOct 2025: 5 unitsOct 25Nov 2025: 6 unitsDec 2025: 8 unitsJan 2026: 3 unitsFeb 2026: 2 unitsMar 2026: 3 unitsApr 2026: 10 unitsApr 26May 2026: 3 unitsJun 2026: 5 unitsJul 2026: 8 unitsAug 2026: 4 unitsSep 2026: 13 unitsSep 2613
Show the values
MonthUnits
Sep 202613
Aug 20264
Jul 20268
Jun 20265
May 20263
Apr 202610
Mar 20263
Feb 20262
Jan 20263
Dec 20258
Nov 20256
Oct 20255
Sep 202511
Aug 202518
Jul 202529
Jun 202521
May 202515
Apr 202513
Mar 202513
Feb 202515
Jan 202511
Dec 202415
Nov 202415
Oct 202420
Sep 202414
Aug 202417
Jul 202439
Jun 202415
May 202425
Apr 202413
Mar 202441
Feb 202424
Jan 202419
Dec 202340
Nov 202359
Oct 202356

By year

2026: Jan–Sep 2026
05001,0001,5002017: 020172018: 02019: 1672020: 89520202021: 1,0022022: 1,0182023: 80720232024: 2572025: 1652026: 51202651
Show the values
YearUnits
20170
20180
2019167
2020895
20211,002
20221,018
2023807
2024257
2025165
202651

05Where and who

Province of registration

2026

Where it was registered, not where the buyer lives.

  1. Pichincha25 49%
  2. Guayas16 31%
  3. Azuay4 8%
  4. Manabí3 6%
  5. Pastaza1 2%
  6. El Oro1 2%
  7. Cotopaxi1 2%

Who buys

2026
  1. Individuals39 76%
  2. Companies12 24%

SRI’s file has no names: only whether the buyer is an individual or a company.

06Rivals by valuation

SUV / jeep models whose best-selling version is valued within 15% of $28,699 (RUSH AC 1.5 5P 4X2 TM), best sellers over 12 months first.

SportageKia · 2,657 in 12 months$29,999 SPORTAGE LX AC 2.0 5P 4X2 TMYuan ProBYD · 2,567 in 12 months$25,990 YUAN PRO GS AC 5P 4X2 TA EVTucsonHyundai · 2,559 in 12 months$29,499 TUCSON NX4E GL AC 2.0 5P 4X2SeltosKia · 2,438 in 12 months$26,499 SELTOS LX AC 1.5 5P 4X2 TMCaptivaChevrolet · 1,267 in 12 months$31,999 CAPTIVA EV AC 5P 4X2 TA EVHaval H6Great Wall · 1,199 in 12 months$27,990 HAVAL H6 B01 LUXURY AC 1.5 5

Compare with the Sportage →